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Acquirer Intelligence

How confidential deal sourcing works for corporate acquirers and private equity, and how to access off market opportunities.

What Is Business Wanted Origination

Business Wanted Origination is a structured service designed to capture, qualify, and formalise genuine acquisition intent from serious buyers.

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  • It is not a listing service.

  • It is not advertising.

  • It is not lead generation in the traditional sense.

 

Origination exists to turn fragmented buyer interest into credible, usable acquisition demand that can be matched discreetly with appropriate businesses.

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This service forms the backbone of BusinessWanted.com.

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Why Origination Matters in SME M&A

The Problem With Informal Buyer Interest

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Most SME acquisition activity begins informally.

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  • Buyers speak to advisers.

  • They monitor listings.

  • They wait for opportunities to appear.​

 

This approach is inefficient and reactive. It relies on chance rather than structure.

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Worse still, most buyer interest is never captured in a way that sellers or advisers can use meaningfully.

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Origination Turns Interest Into Infrastructure

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Business Wanted Origination formalises buyer appetite into a structured, qualified dataset.

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It creates clarity where there is normally ambiguity.

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Instead of asking “who might be interested”, origination answers “who is actively looking, and for what”.

Who Business Wanted Origination Is For

Trade Acquirers

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Businesses seeking growth through acquisition, bolt on opportunities, or market consolidation.

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Private Equity and Investor Backed Platforms

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Funds, portfolio companies, and buy and build strategies seeking off market deal flow.

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Search Funds and Qualified Acquisition Entrepreneurs

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Individuals or teams with committed capital seeking a first or next acquisition.

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Family Offices and Long Term Investors

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Buyers with patient capital and defined sector interests.

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How Business Wanted Origination Works

Step 1 – Buyer Intent Registration

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Acquirers register their acquisition intent through a structured origination process.

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This is not a simple profile or enquiry form. It is a qualification driven submission that captures:

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  • Acquisition rationale

  • Target sectors

  • Deal size range

  • Geographic focus

  • Funding position

  • Decision making authority

  • Acquisition timeframe

 

Incomplete or speculative submissions are rejected.

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Step 2 – Qualification and Validation

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All buyer intent submissions are reviewed.

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Qualification focuses on credibility, clarity, and seriousness.

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We assess:

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  • Whether the buyer has realistic acquisition parameters

  • Whether funding is credible and proportionate

  • Whether the registrant has authority to transact

  • Whether the acquisition strategy is coherent

 

This ensures the integrity of the demand pool.

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Step 3 – Demand Structuring and Indexing

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Once qualified, buyer intent is categorised and indexed across multiple dimensions, including:

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  • Sector and sub sector

  • Turnover and enterprise value range

  • Buyer type

  • Acquisition strategy

  • Geographic scope

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This allows demand to be analysed, matched, and accessed without exposing buyer identity.

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Step 4 – Live Buyer Demand Maintenance

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Buyer intent is not static.

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Business Wanted Origination includes ongoing validation to ensure demand remains live and relevant.

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Outdated, inactive, or abandoned acquisition intent is removed.

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This maintains signal quality and credibility for sellers and advisers accessing the platform.

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What Makes Business Wanted Origination Different

Qualification Before Visibility

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  • Most platforms prioritise volume.​

  • BusinessWanted.com prioritises credibility.​

  • Only qualified buyer intent enters the system. This protects the integrity of the platform and the confidence of sellers.

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Confidential by Default

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  • ​Buyer identities are not public.​

  • Intent is visible, but anonymity is preserved.​

  • This allows acquirers to express interest without signalling strategy to competitors or the wider market.

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Designed for Off Market Transactions

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  • ​Business Wanted Origination is built for off market deal making.​

  • It supports discreet introductions, targeted outreach, and early alignment without public exposure.

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Benefits for Acquirers


Better Deal Origination

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  • Origination increases exposure to off market opportunities that will never appear on open listings.

 

Reduced Competition Noise

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  • Because access is controlled and confidential, acquirers engage earlier and with less artificial competition.

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Clearer Seller Alignment

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  • Businesses introduced through origination already understand buyer demand. Conversations start on firmer ground.

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Improved Deal Efficiency

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  • Less time wasted reviewing unsuitable opportunities. More time spent progressing aligned transactions.
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How Origination Supports Sellers Indirectly

Although Business Wanted Origination is an acquirer focused service, it directly improves outcomes for sellers by:

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  • Reducing speculative approaches

  • Improving buyer quality

  • Increasing strategic fit

  • Supporting realistic valuation expectations

  • Reducing aborted transactions

 

This is why origination is central to the BusinessWanted.com model.

Origination and Advisers

Supporting, Not Replacing, Advisers

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Business Wanted Origination does not replace advisers.

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It enhances origination quality before advisers are engaged.

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Advisers benefit from:

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  • Clear buyer mandates

  • Better targeted outreach

  • Reduced wasted effort

  • Higher conversion rates

 

This improves execution and reputation across the advisory ecosystem.

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What Business Wanted Origination Is Not

To be clear, Business Wanted Origination is not:

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  • A buyer directory

  • A mailing list

  • A generic lead generation service

  • A promise of guaranteed deal flow

 

It is a disciplined origination infrastructure designed to improve how SME deals begin.

Eligibility and Standards

Business Wanted Origination is selective.

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We reserve the right to decline buyer intent that does not meet platform standards.

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This selectivity protects all participants and underpins long term credibility.

Getting Started With Business Wanted Origination

Acquirers wishing to register intent should be prepared to provide:

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  • Clear acquisition objectives

  • Honest financial parameters

  • Decision maker confirmation

  • Realistic timelines

 

If you are serious about acquiring a business, Business Wanted Origination provides a structured, credible starting point.

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